Winning Christmas: Creative Director Danny Hunt on Developing Argos’ “Book of Dreams” Campaign

Sometimes, you’ve just gotta shoot your shot. After returning from paternity leave, Creative Director Danny Hunt called a meeting with…

6 Unique Approaches to Branded Video Content

When you’re watching a piece of branded content, there’s a reason most of them end with a blue-chip logo. Producing…

The Practical Side of Commercials and Title Sequences with Christopher Webb’s FX WRX

Learn why FX WRX opts for in-camera techniques over CG for more creative and collaborative work.

The Story’s The Solution: Taking Branded Content Further

If there’s one thing every filmmaker needs more of, it’s time. More time to craft the scene, more time to…